Bird Buddy Inc. Privacy Policy

v.2.3. - effective from March 28, 2025

Please note: While most of our users would likely prefer a shorter privacy notice, current laws and regulations require us to offer a lot of information on our processing operations. We have thereby endeavoured to offer summarised snapshots of the most relevant information under certain sections of this notice. Feel free to read the short section summaries provided at the beginning of most sections or read the full legally binding text below each summary.

We truly hope that you find the contents contained herein understandable. Should you require a “clean” version of this notice as well as any additional information or clarifications regarding the processing of your personal data and the use of our products and services, feel free to reach out to us at privacy@webshop-staging.mybirdbuddy.eu.

FAQ

Do you sell my personal data?
Why am I receiving your emails and how do I unsubscribe?
Do you use my postcards and other feeder content for marketing activities?
Who can see the postcards and other content that my feeder creates?
When does my data get deleted?
Who do you share the data with?
How do I set up my feeder in order to comply with privacy and safety requirements?

1. Introduction

This privacy policy serves as a notice to individuals under Article 13 of the General Data Protection Regulation (GDPR) regarding the processing of personal data by Bird Buddy Inc. as well as its subsidiaries, and outlines how personal and other data is processed in connection with the Birdbuddy: Smart Bird Feeder, the corresponding Birdbuddy: Smart Bird Feeder iOS and Android applications, the https://webshop-staging.mybirdbuddy.eu/ website as well as other company websites, operations and processes, as further outlined below (hereinafter: privacy notice or notice).

1.1. Information on the controller of your personal data

Summary: Information on us (i.e. the data controller responsible for your personal data) and where we, our EU representative or our dedicated Data Protection Officer can be reached.

Bird Buddy Inc.
169 Madison Ave,
STE 15233 New York,
10016 NY, US
(and its subsidiaries: Bird Buddy d.o.o., 16 Miklošičeva cesta, 1000 Ljubljana, Slovenia,
Bird Buddy Studio d.o.o., 54 Slovenska cesta, 1000 Ljubljana, Slovenia)
website: https://webshop-staging.mybirdbuddy.eu/
email: privacy@webshop-staging.mybirdbuddy.eu
(hereinafter: we, us, Bird Buddy Inc., the controller, organisation or company)

Our representative in Europe is: Bird Buddy d.o.o., 16 Miklošičeva cesta, 1000 Ljubljana, Slovenia and is reachable at info@webshop-staging.mybirdbuddy.eu

Our data protection officer has been appointed and is reachable at privacy@webshop-staging.mybirdbuddy.eu.

1.2 Use and applicability of this privacy notice

Summary: This privacy notice is applicable if you visit our websites, use the Birdbuddy: Smart Bird Feeder and corresponding app or otherwise interact with our company in a way where we receive or otherwise process your data as mentioned under sections 2 and 3 of this notice. If you are a resident of California, please see section 5. In the event of substantial changes to this notice, we will notify you accordingly via email, through the app or on our website (depending on the importance of the change).

2. Data processing activities that relate to our websites, communication, sales and delivery of our products, our general marketing and other company operations

Summary: The following is an overview of when we process your personal data, what personal data we process, why we process said data, what underlying legal basis allows us to do this and how long we keep your data in each case. This section refers to situations where you visit our websites, communicate with us, buy from us or when we perform our general marketing and other activities. We do not sell personal data of any individuals.

2.1 Visiting and using our websites

2.1.1 Visiting our website involves the placing of necessary cookies

Summary: We automatically place necessary cookies on your device when you visit our website. These cookies are necessary so that our website may be displayed and function properly. These cookies do not typically reveal any information about your browsing habits and preferences (see our dedicated Cookie Policy to learn more).

2.2 Consenting to our use of analytical cookies

Summary: When you visit our website, we may place analytical cookies on your device. These cookies are provided to us by our service providers such as Alphabet Inc. (i.e. Google) and others, whereby they make use of automated technologies to collect and analyse information which includes personal data (such as your IP address) to understand how you use our website in order to tailor our site user experience or even increase the effectiveness of our future ad campaigns. These cookies might reveal information about your browsing habits and preferences (see our Cookie Policy to learn more).

2.3 Consenting to our use of marketing cookies for online tracking and interest-based advertising

Summary: When you visit our website, we may also place marketing cookies on your device. These cookies are provided to us by our service providers such as Alphabet Inc. (i.e. Google), Meta Platforms Inc. (i.e. Facebook) and others, whereby these cookies make use of automated technologies to collect and analyse different information, including personal data (such as your email, IP addresses, search history, clicks, preferences, interests) for targeted advertising purposes across the web. These cookies reveal information about your browsing habits and preferences (see our Cookie Policy to learn more).

2.4 Communication, sales and delivery of our products

2.4.1 When reaching out to us both on and off our websites

Summary: When you reach out to us (e.g. by sending an email to an address that belongs to us, messaging us through our Facebook page or Instagram profile, etc.), we shall process any data you might share (or have shared with us in the past) in order to respond to you or fulfil your request. The data is shared using Klaviyo Inc. a service provider that we use for sending you emails.

2.4.2 When purchasing a product or subscription from us on our website or through our app

Summary: When you purchase a product or subscription on our website or through our app, we are required to collect and process certain contact, payment, shipping and transactional data for product invoicing, delivery and other necessary administrative or legally required purposes. The data is shared with Shopify Inc. that offers the relevant check-out module of our website, Klaviyo Inc., a service provider that we use for sending you transactional emails, and may be used by different payment facilitators (such as PayPal, Stripe or Google Pay / Apple Pay when purchasing through our app), as well as shared with our delivery service providers (depending on your selected payment method and shipping address). We may be legally required to store parts of such data for up to 7 or 10 years under applicable tax and other legislation.

2.4.3 When wishing to communicate transactional/essential information in connection with your purchase or use of our products or services

Summary: When you purchase a product or service from us (or have done so in the past) and we consider it necessary (or are legally required to do so), we may send you emails with transactional/essential information (i.e. emails about your order having been successfully placed, changes of product delivery dates, information regarding a potentially serious issue that might affect your product, updates and changes to our policies and terms, etc.). The data is shared with Klaviyo Inc. a service provider that we use for sending transactional emails.

2.4.4 When backing our projects on Kickstarter

Summary: When you back one of our projects on Kickstarter, Kickstarter will allow us to see, store and otherwise process your username, the amount you have pledged, your mailing address for fulfilment, and the reward you have selected, so that we may ship you the backed item and communicate with you to this end. Please note that as a Kickstarter “Creator” we never receive backers’ credit card details or other payment information. The data we receive may be shared with Klaviyo Inc., a service provider that we use for sending you transactional emails, and may be used by different payment facilitators as well as shared with our delivery service providers (depending on your selected payment method and shipping address). We may be legally required to store parts of such data for up to 7 or 10 years under applicable tax and other legislation. We may also consider your email address as information that belongs to our “existing customers” (whereby we might be legally allowed to send such backers further marketing communication in relation to our new products and projects, depending on where you are located and the applicable rules of the Kickstarter platform).

2.5. General marketing activities

2.5.1 When sending email marketing messages to existing customers

Summary: When you purchase a product on our website or elsewhere, certain EU/USA legislation gives us the right to send you email marketing messages that contain information on our similar products and services. Every email you receive as a result of this shall always contain an “unsubscribe” link, and we shall never share your email with any other entity or market products or services that do not belong to us or may not be considered “similar” to those that you had originally purchased from us. Data is shared with Klaviyo Inc. a service provider that we use for sending marketing emails.

2.5.2 Sending email marketing messages to new consenting customers

Summary: When you consent to receiving our marketing messages (e.g. newsletters, product waitlist messages, new product launch notifications, discounts etc.) via email or other channels we shall send marketing messages to the email address that you entered for this purpose, whereby every email shall always contain an “unsubscribe” link. You can also withdraw your consent at any time by sending a free form email to privacy@webshop-staging.mybirdbuddy.eu. We shall not sell or share your email and other related data with any other third party. The data is shared with Klaviyo Inc. a service provider that we use for sending marketing emails.

2.6 Other company operations

2.6.1 When responding/applying to our open job postings as a potential candidate

Summary: If you respond or apply to any of our open job postings, we may process the data we receive from you in order to evaluate you as a candidate and carry out the necessary hiring procedures. We will not keep any data after the hiring procedure ends if we do not receive your explicit consent for doing so. The data might be shared with external HR firms we might employ to help us with the hiring process.

3. Data processed in connection with the Birdbuddy: Smart Bird Feeder and corresponding iOS and Android applications

Please note: While the vast majority of all photos and recordings captured with Birdbuddy smart feeders contain no personal data, we take privacy seriously and have prepared this notice and our policies to specifically address cases where your feeder might have inadvertently captured information on an identifiable natural person (e.g. faces, outlines of individuals, car licence plates, recognisable house features and numbers, metadata, etc.). We protect such information as personal data and process it as indicated below.

Please keep in mind that your Birdbuddy feeder is not a surveillance, security, or commercial monitoring device and should never be used for such purposes.

You are ultimately the one responsible for any photos or recordings that you capture with the feeder and may be considered as a “data controller” in relation to any personally identifiable information contained in the photos or recordings.

You are also the one responsible for storing, sharing or posting your photos or recordings online and elsewhere and for following local privacy and other applicable laws.

Make sure to check out our Quick Privacy Guide before setting up and using your feeder.

We do not sell personal data of any individuals.

3.1 Sign-up, sign-in and collecting general analytical data when using the app

3.1.1 When signing up or signing in to our app by providing your email and login credentials

Summary: We process your username, email, password and the IP of the device you are accessing the app on for account sign-up and authorisation purposes so that you can register an account with us and use your feeder through our app. We also use your email in order to communicate essential service/product related information.

3.1.2 When signing in to our app through the “Login with Facebook” “social log-in” option

Summary: We offer third-party “social log-in” as a fast and easy way of signing into the app, whereby using this sign-in method might mean that in addition to our registration and general app usage purposes your data might also be processed for analytical or marketing purposes by Meta Platforms Inc. as the third-party sign-in provider (as a data controller) and its marketing partners, whereby this may include automated processing and profiling on the part of Meta Platforms, Inc. If you do not agree to this, please do not proceed with this sign-up option and choose our regular sign-up process instead.

3.1.3 When signing in to our app through the “Sign in with Google” “social log-in” option

Summary: We offer third party “social log-in” as a fast and easy way of signing into the app, whereby using this sign-in method might mean that in addition to our registration and general app usage purposes, your data might also be processed for analytical or marketing purposes by Alphabet Inc. (as a data controller) as the third-party sign-in provider. If you do not agree to this, please do not proceed with this sign-up option and choose our regular sign-up process instead.

3.1.4 When signing in to our app through the “Sign in with Apple” “social log-in” option

Summary: We offer third party “social log-in” as a fast and easy way of signing into the app. We may thereby receive certain log-in information relating to your Apple ID from Apple Inc. as the third-party sign-in provider, should you choose this sign-in method. If you do not agree to this, please do not proceed with this sign-up option and choose our regular sign-up process instead.

3.1.5 When using the Birdbuddy: Smart Bird Feeder app we may collect general analytical data so that we may make improvements to our app and offer technical support – not applicable to EEA users

Summary: We may collect and process general analytical data (such as session time, app updated status, app crash status, feeder stream status data, etc.) from users who are not from countries within the European Economic Area, so that we may offer technical support and gain insights which may allow us to make improvements to our app. We do not use this data to identify you and do not combine it with other data we might have for any other purposes other than offering individual technical support (when requested). We use Mixpanel Inc. and other services in order to collect and process this data (see point 4.4 of this notice).

3.1.6 When using the Birdbuddy: Smart Bird Feeder app you may allow us to track your activity inside of the app with Meta SDK across other apps and websites so that we may measure and optimise advertising efficiency

Summary: We may collect certain device information (such as your e's unique identifier, operating system, and advertising ID) from users who had consented to this (clicked the Allow button in the in-app pop-up), so that we may share this data with Meta Platforms Inc. (i.e. Facebook) (see point 4.4 of this notice) in order to measure and optimise our advertising efforts.

3.2 Creating, storing and sharing photos and recordings made by your feeder

3.2.1 When pairing your feeder with your device and using it to create photographs (i.e. postcards) or other recordings (i.e. video/sound recordings) or feeds

Summary: By choosing to pair and use your feeder, you are allowing us and our service providers (see point 4.4 of this notice) to store and process via automated your IP address, account username, feeder name, non-precise feeder location data as well as all recorded content, its metadata and timestamps, so that we may provide you with the “smart” functions of your bird feeder. This data is used for generating, storing and displaying postcards, recordings and feeds, improving bird recognition models and in rare cases – subjected to manual or automated processing by other people or research entities for bird identification, troubleshooting, data anonymisation and research purposes. Publicly sharing any recorded content will only be done if you choose to do so in each particular case. Please also note that choosing the “Remove” option in relation to a photo/recording in the app does not immediately cause the permanent deletion of such data (see point 4.3. of this notice).

3.2.2 When choosing the “Share to Community” option in relation to any postcards or other recordings that you might have added to “Your Collection”

Summary: Saving and sharing a photo/recording with our community makes it visible, together with the timestamp, name of the feeder and the approximate location that is tied to the feeder that took the photo/recording, to all other app users (and guest users) that click on the Birdbuddy TV tab inside of the app and to visitors of the https://live.webshop-staging.mybirdbuddy.eu/ website.

Any community member who has added a bird of the same species to their collection may also see the photo/recording inside of the “Community” tab in their app. Please note that we cannot fully prevent individuals from making screenshots, screen captures and using other means to potentially illicitly store your shared content outside of the app. Make sure to see our Quick Privacy Guide prior to sharing any content. Please also note that you are solely responsible for capturing and sharing images/recordings and other data in a way that respects the privacy of others as well as all applicable laws.

3.2.3 When choosing to share your invitation link and allowing others to connect to your feeder and receive postcards

Summary: Should you choose to share your feeder with a family member or friend, you may send him your invitation link. In such situations, we shall automatically allow your guest to review/save the same postcards and other recordings that your feeder had recorded and offered to you. Guests are allowed to add such content to their own collections (even when you have not added such content to your own collection). Guests get to see your feeder name and non-precise feeder location data as well as photo/recording timestamps. Guests may keep their own collected postcards or recordings in their app.

Please keep in mind that your Birdbuddy feeder is not a surveillance, security, or commercial monitoring device and should never be used for such purposes. You are ultimately the one responsible for any photos or recordings that you capture with the feeder and may be considered as a “data controller” in relation to any personally identifiable information contained in the photos or recordings (see the highlight at the start of section 3 to learn more or check out our Quick Privacy Guide).

3.2.4. When we would like to use your photos/recordings for our marketing and product development purposes

Summary: If we would like to use your photos/recordings for our own marketing and product development purposes, we shall reach out to you (e.g. on social media where you posted your photo) and obtain your consent.

3.2.5 Use of the "Reanalyze with AI+" Feature

Summary: By choosing to use the "Reanalyze with AI+" feature in connection with an image or recording, you are opting in to allow us to share the selected image or recording, along with its metadata (the non-precise location of your feeder, the timestamp of the recoded content) and potential information on past birds that might have previously landed on your feeder with OpenAI Inc. and Alphabet Inc. (Google) AI models in order to offer you enhanced image recognition capabilities. This processing is conducted via automated means and is intended solely to provide you with more precise identification results. We do not automatically share your recorded content with OpenAI Inc. or Alphabet Inc. (Google) AI models unless you explicitly request a reanalysis in each case. Additionally, any data sent to OpenAI Inc. or Alphabet Inc. (Google) are not used for training their model or retained for longer than 30 days after each session (excluding any legal requirements for longer data retention).

3.2.6 Use of the "Nature Chat" Feature

Summary: By choosing to use the "Nature Chat" feature, you are opting in to interact with an AI-powered chatbot that provides additional insights about birds that may have been captured in your images or recordings. This feature uses pre-generated questions and prompts to help you learn more about bird species, behaviors, and habitats by leveraging OpenAI’s language models. When you use "Nature Chat", we may share your photos and recordings and the non-precise location of your feeder together with limited inferred information, such as species name or descriptive details about an image or recording, with OpenAI’s APIs to generate relevant and informative responses. However, we do not automatically send your images, recordings, or personally identifiable data to OpenAI unless you explicitly choose to share specific details as part of your chat interactions. Additionally, any images or recordings sent to OpenAI are not used for their model training or retained for longer than 30 days after each session.

3.3 Sharing photos and recordings made by your feeder and other related data with international research entities

Summary: We may also disclose certain photos/recordings or other data (such as non-precise feeder location data, timestamps, etc.) to scientific organisations involved in data processing that is tied to archiving in the public interest, scientific or historical research purposes or statistical purposes (i.e. international ornithology research organisations). We shall only do so when you have either explicitly authorised us to do so (i.e. gave us your explicit consent) or where we or our research partners might have legitimate interests in processing this data for research purposes that are in the public interest. We shall endeavour to put sufficient data protection measures in place prior to sharing your data with researchers and strive towards only offering data which had been either minimised or had been sufficiently and irreversibly anonymized.

4. Additional general information

4.1 How we might obtain your personal data

Summary: We use different methods to collect data from and about you, including: Direct interactions, Automated technologies or interactions, Third parties or publicly available sources.

4.2. Additional explanations regarding the legal bases that we may use in order to carry out our processing activities from sections 2 and 3 of this notice:

4.2.1 When conducting processing activities in order to comply with a legal obligation

Summary: Our organisation may occasionally process personal data for the purposes of complying with legal requirements and other regulations, especially those governing taxes, invoicing and payments (an example of this may include a court, inspector or other holder of public authority ordering our organisation to provide it with access to certain information which may include personal data).

4.2.2 When our processing activities are based on our legitimate interests or the legitimate interests of research entities with which we cooperate

Summary: In certain cases (i.e. when evaluating the threat of fraud), we may rely on our legitimate interests in order to process certain payment-, order- or account-related data or the legitimate interests of third (i.e. international research organisations) as described in sections 3.3. and 4.5.2 of this notice.

4.2.3 When our processing activities are based on your consent

Summary: When you will have given your consent for the processing of your data for one or more specific purposes (such as sending email marketing messages to new consenting customers as described in point 2.3.2 of this notice), your consenting to the processing of personal data is voluntary, whereby you may withdraw your consent at any time by contacting us at privacy@webshop-staging.mybirdbuddy.eu (or by clicking the “unsubscribe” link found in each of our marketing emails). If you do not provide personal data or if you withdraw your consent, this may mean that we will not always be able to fulfil the purposes for which we had collected the data.

4.2.4 When processing activities are necessary for the performance/negotiating of a contract

Typical situations as mentioned in sections 2 and 3 of this notice include your acceptance of our terms of sale when purchasing our products and your acceptance of our End User Licence Agreement when setting up your account.

This also includes instances when we need to communicate (i.e. negotiate) with you so that you may decide to enter into a contract with us (i.e. buy our product, accept a job position with us, etc.).

4.3 How long do we store your personal data and when do we delete/anonymize it?

Summary: choosing the “Remove” option in relation a photo/recording in the app does not immediately cause the permanent deletion of such data, since under the End User Licence Agreement we reserves the right to store and process photos/recordings that have been added or removed from a user’s collection in order to improve our machine learning models until such data is permanently removed (i.e. deleted) by you.

Should you decide to permanently remove (i.e. delete) a photo/recording please navigate to the relevant content/account deletion options in the app or contact us at privacy@webshop-staging.mybirdbuddy.eu, whereby we may, in accordance with our legitimate interests and to the extent permitted by applicable laws, subject the data you wish to delete to algorithmic or manual anonymization (i.e. anonymizing (blurring) photo/recording backgrounds, sounds or otherwise editing the recordings, removing metadata, IP data, feeder ID data, non-precise feeder location data and other potential data in a way which shall irreversibly prevent the photo/recording from being attributable to you or any other person in any way), and continue storing and processing such anonymized data in connection with our machine learning models. All non-anonymized data will be permanently deleted.

Please also note that photos/recordings may also be shared with international research entities conducting ornithological or otherwise relevant research (see point 4.5.2 of this notice).

4.4.1 Certain employees within our organisation or subsidiaries and affiliated organisations

Summary: Your personal data is processed by individual employees of our organisation or our external collaborators.

4.4.2 Public authorities

In certain cases, as prescribed by applicable law, our organisation must hand over your personal data to the competent state authorities which may have explicit legal grounds for reviewing certain data in the context of criminal, financial, tax or other types of official procedures/supervision. In certain cases, our organisation is compelled to provide data to third parties if such an obligation to provide or disclose the data is imposed on our organisation by law or on the basis of a valid legal right of a third party (see point 4.2.1 of this notice).

4.4.3 Our processors/service providers

In addition to the employees in our organisation, employees of entities that we engage so that they help us achieve the processing purposes described in sections 2 and 3 of this notice (hereinafter: “processors/service providers”), may also process personal data as confidential and only within the scope of the data processing agreement/standard contractual clauses, which have been concluded/put in place in relation to the processors/service provider in question.

The processors/service providers may only process personal data in accordance with the relevant data processing agreement/standard contractual clauses, and may not use the data to pursue any other purpose or interest.

To obtain a detailed list of all of our processors/service providers, which data they process, the purposes we employ their processing/services for, as well as how we keep your data safe when engaging them, feel free to reach out to us at privacy@webshop-staging.mybirdbuddy.eu.

The processors/service providers with whom we cooperate for providing our products and services (as per section 2 and 3 of this notice) are:

a) Processors/service providers that we may engage in connection with data processing activities that relate to our websites, communication, sales and delivery of our products, our general marketing and other company operations

b) Processors/service providers that we may engage in connection with data processing activities that relate to the Birdbuddy: Smart Bird Feeder and corresponding Birdbuddy: Smart Bird Feeder iOS and Android applications

c) Other third-party service providers that we use for debugging, general app functioning and machine vision (i.e. bird recognition) purposes

d) Other companies or individual consultants we may engage or cooperate with in the provision of our services that may need access to certain parts of your data

Other apps and plugins we might use in connection with the Birdbuddy: Smart Bird Feeder and corresponding Birdbuddy: Smart Bird Feeder iOS and Android applications: please reach out to us at privacy@webshop-staging.mybirdbuddy.eu.

4.5 Transferring personal data to third countries and international organisations / research organisations and measures for protecting such transferred data

4.5.1 Engaging contractual processors/service providers have their place of business registered in the USA or in other “third countries”

Summary: We operate globally and are thereby obliged to transfer your personal information to our main entity which is registered in the USA. The sale of our products and the provision of our services also require that we engage contractual processors/service providers as specified in sections 2 to 3 and point 4.4, whereby many of these processors/service providers have their place of business registered in the USA (or in other non-EEA countries where the GDPR is not applicable or where the requirements of the GDPR are not adequately reflected in national privacy laws, as the case may be).

4.5.2 Disclosing data to international research organisations

Summary: We may also disclose certain photos/recordings or other data (such as non-precise feeder location data, timestamps, etc.) to scientific organisations involved in animal research (i.e. international ornithology research organisations).

4.6 Processing special categories of personal data

We do not knowingly process special categories of personal data.

4.7 What rights do you have in connection with your personal data and how can you exercise them?

You can contact us at any time and without hesitation at privacy@webshop-staging.mybirdbuddy.eu in connection with this notice or regarding the processing of your personal data by our organisation and our processors/service providers.

You can also contact us at the email mentioned above in order to send us your specific requests and for exercising your other rights which relate to your personal data and applicable local legislation or the GDPR. If we have reasonable doubts concerning your identity, we may request additional information to verify your identity.

As a data subject of the EEA, the GDPR gives you the opportunity to exercise the following rights with our organisation as the controller of your personal Data: Right of access, Right to rectification, Right of objection, Right to data portability, Right to restrict data processing, Right of erasure (“right to be forgotten”), Right to refuse or withdraw consent, Automated decision-making, Right to lodge a complaint with a supervisory authority.

4.8 Existence of automated decision-making and profiling

At the time of the publication of this notice, we do not carry out automated decision-making activities as referred to in Article 22(1) and (4) of the GDPR in connection with our websites, products and services.

Should this change, we will update this notice, and both inform you and make clear that you have the right not to be subject to decisions based solely on automated processing and shall give more information about why any such decision has been made.

4.9 Processing the personal data of persons under 16 years of age

Our organisation does not knowingly collect or otherwise process the personal data of persons under 16 years of age, as our products and services are not intended or directed towards such persons. However, our organisation may collect personal data regarding children below the age of 16 years of age directly from their parent or guardian, and with that person’s explicit consent.

If our organisation subsequently finds out that it has processed the personal data of such a person without the consent of their parent or guardian, our organisation shall do everything necessary to delete all provided personal data.

At the address privacy@webshop-staging.mybirdbuddy.eu, the above described persons or their parents or guardians shall be able to submit their requests for the deletion of the data concerned at any time.

4.10 Who can you contact for further clarification regarding the processing of personal data in our organisation and regarding your rights?

You can contact us at any time and without hesitation at privacy@webshop-staging.mybirdbuddy.eu.

4.11 Security and protection of personal data

Summary: Our organisation carefully stores and protects personal data through organisational, technical and logical procedures and measures to protect data from accidental or intentional unauthorised access, destruction, alteration or loss, and unauthorised disclosure or other form of processing not explicitly stated in sections 2, 3 and point 4.4, or to which you have not expressly consented to.

5. Privacy information for California residents

5.1 Applicability of this section

If you are a California resident (as defined in section 17014 of Title 18 of the California Code of Regulations), California law requires us to provide you with some additional information regarding your rights with respect to your “personal information” as defined in the CCPA.

5.2 Information on whether we disclose or sell personal data of CA residents

Summary: In the preceding twelve (12) months we have not sold any personal information prior to the last update that had been made to this notice. Due to the fact that that under California law the term “sale” also includes disclosure of personal information in exchange for anything of value, the term “sharing” is also broadly defined and includes disclosures of personal information for personalized advertising which is based on a consumer’s information obtained from the consumer’s activity across non-affiliated websites. Since we use cookies and other online marketing tools that are offered to us by our partners (see point 4.4 of this notice), we might have shared your internet or other electronic network activity information or other browsing / marketing related information with our partners during the last 12 months as further disclosed below. We do not “share” or “sell” with third parties who are not acting on our behalf the personal information of individuals we know to be children as defined by applicable law.

5.3 Information on the rights of CA residents

Summary: The CCPA provides Californian residents with the following rights: Right to know, Right to delete, Right to opt out, The right to non-discrimination.

5.4 Information on how CA residents may contact us in order to exercise their rights

In addition to contacting us through our dedicated email address privacy@webshop-staging.mybirdbuddy.eu, you can also exercise any rights under the CCPA or request further information regarding your rights by calling us at +1 (332) 213-0611 during our official office hours, whereby standard rates may apply.

6. Document version and updates

Version and date of the last update of this notice

The text of this notice represents version 2.3. of this document.

Please click here or reach out to us at privacy@webshop-staging.mybirdbuddy.eu in order to receive the previous version of this document.

This notice was last updated on March 28, 2025.

Summary of revisions

Summary of revisions / changes made from version 2.2. to 2.3. of this notice:

Added a FAQ section that answers the most common questions and points users to the relevant part of this notice.
Updated section 5.2 Information on whether we disclose or sell personal data of CA residents of this notice so it more accurately discloses what data we “share” in accordance with the broad definition of data sharing under CA law.
Added new explanations under section 5.2 as to how we respect Do Not Track and Global Privacy Control signals.
Added points 3.2.5. and 3.2.6 which describe the Reanalyze with AI+" in "Nature Chat" features.
Removed the “Wing Buddy” feature under the previous point 3.2.5.
Added more information under point 4.4. and updated the list in relation to removed/ discontinued use of external services.
Additional grammatical and minor changes.

Summary of revisions / changes made from version 2.1. to 2.2. of this notice:

Added terminology better reflecting the implementation of paid Subscriptions and Trial periods,
Added a new 3.1.6. section detailing he processing that is carried out by the mobile Meta SDK when consenting in the app for tracking and optimisation of our ads.

Summary of revisions / changes made from version 2.0. to 2.1. of this notice:

rearranged the structure and outline of the notice so that the summaries of the various sections are easily read and additional information can be obtained by opening each segment,
added point 2.4.4 When backing our projects on Kickstarter containing information on how we process your data, should you decide to back one of our projects on Kickstarter,
deleted the word “video” throughout the notice and replaced it with “recording” in order to better illustrate, that sound can also be captured (and subsequently processed) in relation to the video capabilities of the feeder,
changed section 3.2.2 in order to better reflect who your data can be shared with should you choose to share a photo/recording with the community,
added section 3.2.4 that describes how we process your data and who it is made visible to should you decide to use the “Wing Buddy” feature,
added 3.3 Sharing photos and recordings that had been made by your feeder and other related data with international research entities and fleshed out other parts of this notice that describe how we share and protect data that may be requested by our research partners for their research purposes.